Titan Business Innovation

HR Series

GAB Test: A Deep Dive into Japan’s Recruitment Assessment

Introduction to GAB The Graduate Aptitude Battery, popularly known as GAB, is an essential tool utilized primarily for graduate-level job recruitment in Japan. Presented and marketed by the Japanese SHL company, the GAB test is akin to many leading global aptitude tests but is uniquely tailored for the Japanese job

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Digital Transformation

How Consumer Companies in Japan Use Martech: A Comparative Analysis of Coca-Cola, LVMH, L’Oréal, Shiseido, and Coach

Japan’s ever-evolving consumer market requires a sophisticated blend of technology and cultural understanding. This analysis delves into the unique approaches of five leading consumer companies – Coca-Cola, LVMH, L’Oréal, Shiseido, and Coach – comparing and contrasting their Martech strategies in Japan. Localized Marketing Strategies Coca-ColaCoca-Cola taps into Japanese culture through

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AI

How Consulting Companies are Leveraging ChatGPT to Serve Their Clients

As the business landscape continues its relentless evolution, conversational AI tools, spearheaded by ChatGPT, have stood out as seminal breakthroughs. These state-of-the-art AI innovations offer the potential to refine operational processes and reshape the essence of client interactions and solutions. In the ensuing discourse, we journey through the diverse ways

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Market Entry

Discussing Japan’s Market Entry Ecosystem with our Martech and Greentech Leaders

Japanese firms are increasingly targeting global markets, buoyed by advancements in carbon capture, battery technologies, and cutting-edge tracking systems for ESG. This offers immense potential for international collaborations, but the devil lies in the details. On this podcast episode, Andrew Statter, Head of Titan Greentech, and Luke Eyes, who leads

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AI

Will AI cause job displacement or will it be catalyst for job creation?

The advent of Artificial Intelligence (AI) has revolutionized various sectors and triggered an intense debate: Will AI replace human jobs? This question, although simple, is layered with complexities that need nuanced understanding and insights. Here, we will explore this question, providing tangible examples and discussing how humans can leverage AI

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